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Food and Fruits of Empire  (colour litho)
See 464458, 464460, 464462, 464461, 464459.
Commissioned by the Empire Marketing Board and printed by Vincent Brookes, Day & Son Ltd for HMSO
Manchester Art Gallery holds a fascinating collection of artist-designed posters, Commissioned by the British government's Empire Marketing Board between 1926 and 1933. The EMB's main function was to increase sales of Empire-grown and Empire-made goods throughout Great Britain, its Dominions and its Colonies. One aspect of its activities was a poster campaign that was designed to turn Britons into 'Empire-conscious' consumers.
Over 200 posters were acquired by Manchester Art Gallery in the 1930s. The posters' strong images illustrate the Empire's people, places and products. However, for a contemporary audience, the posters sometimes express uncomfortable beliefs and raise difficult questions about the legacies of the Empire today.